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Investigación de mercados: un enfoque aplicado/ Thomas C. Kinnear

By: Kinnear, Thomas C.
Contributor(s): Taylor, James R.
Publisher: Bogotá: McGraw-Hill 1998Edition: 5 ed.Description: 874 p.; il., grafs., cuadros.ISBN: 9586007820.Subject(s): MERCADEO -- -INVESTIGACIONES -- -ESTUDIO DE CASOS | ADMINISTRACION DE MERCADEO | ANALISIS DE MERCADEODDC classification: 658.83
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Item type Current location Collection Call number Vol info Copy number Status Date due Barcode Item holds
LIBRO - MATERIAL GENERAL LIBRO - MATERIAL GENERAL Biblioteca Jorge Álvarez Lleras
Colección / Fondo / Acervo / Resguardo 658.83 K455i (Browse shelf) Ej. 1 1 Available 013697
Total holds: 0

Incluye glosario e índice p. 831

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