Biblioteca

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Investigación integral de mercados: En un ambiente de información digital / Joseph F. Hair Jr., Robert P. Bush, David J. Ortinau.; Revisión técnica Judith Cavazos Arroyo, María Andrea Trujillo León.

by Hair Jr. Joseph F | Bush, Robert P [Autor.] | Ortinau, David J. Autor | Cavazos Arroyo, Judith [rev.] | Trujillo León, María Andrea [rev.].

Edition: 4a. ed.Material type: book Book; Format: regular print ; Audience: Specialized; Publisher: México, D.F.: McGraw Hill, 2010Availability: Items available for loan: Biblioteca Jorge Álvarez Lleras [Call number: 658.83 H153i] (1).

Desarrollo de nuevos productos: Creatividad, innovación y marketing / Alejandro Schnarch Kirberg.

by Schnarch Kirberg, Alejandro.

Edition: 6a ed.Material type: book Book; Format: print regular print ; Audience: Specialized; Publisher: Bogotá: McGraw Hill, 2014Availability: No items available Checked out (1).