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Marketing / Charles W. Lamb, Joseph F. Hair, Carl McDaniel

by Lamb, Charles W | Hair, Joseph F. McDaniel, Carl.

Edition: 4a. ed.; Format: regular print Publisher: México: Cengage Learning, 1998Availability: Items available for loan: Biblioteca Jorge Álvarez LlerasCall number: 658.8 L151m (1).

Marketing/ Charles W. Lamb; Joseph F. Hair and Carl McDaniel

by Lamb, Charles W | Hair, Joseph F. McDaniel, Carl.

Edition: 8 Publisher: México: Cengage Learning 2008Availability: Items available for loan: Biblioteca Jorge Álvarez LlerasCall number: 658.8 L151m 8a.ed (1).