| 000 | 00864 a2200241 04500 | ||
|---|---|---|---|
| 001 | 3979 | ||
| 008 | 050620s1998 eng d | ||
| 020 | _a0471592889 | ||
| 041 | 0 | _aeng | |
| 045 | _a1998 | ||
| 082 | 0 |
_a658.848 _bK87g |
|
| 100 | 4 | 0 | _aKotabe, Masaaki |
| 245 | 0 |
_aGlobal marketing management/ _cMasaaki Kotabe; Kristiaan Helsen |
|
| 260 | 4 |
_aNew York: _bJohn Wiley 'CIA'' Sons _c1998. |
|
| 300 | 4 | _a710 p.; il.,grafs. | |
| 650 | _aMercadeo | ||
| 650 | _aAdministración de mercadeo | ||
| 650 | _aPROMOCION DE EXPORTACIONES | ||
| 650 |
_aMERCADO DE EXPORTACION _z-DIRECCION Y ADMINISTRACION |
||
| 700 | 4 | 0 | _aHelsen, Kristiaan |
| 942 |
_2ddc _cBK |
||
| 999 |
_c4227 _d4227 |
||