| 000 | 00572 a2200217 04500 | ||
|---|---|---|---|
| 001 | 3981 | ||
| 008 | 050619s1997 eng d | ||
| 020 | _a0333679083 | ||
| 041 | 0 | _aeng | |
| 082 | 0 |
_a658.8 _bC776p |
|
| 100 | 4 | 0 |
_aCooper, John _949936 |
| 245 | 0 |
_aPractical marketing planning/ _cJohn Cooper; Peter Lane |
|
| 260 | 4 |
_aLondon: _bMacmillan _c1997. |
|
| 300 | 4 | _a278 p.; il. | |
| 650 |
_aMercadeo _949937 |
||
| 650 |
_aPlaneación _949938 |
||
| 650 |
_aMercadotecnia _949939 |
||
| 700 | 4 | 0 |
_aLane, Peter _949940 |
| 942 |
_2ddc _cBK |
||
| 999 |
_c4229 _d4229 |
||