| 000 | 00668 a2200229 04500 | ||
|---|---|---|---|
| 001 | 4287 | ||
| 008 | 050619s1997 eng d | ||
| 020 | _a0132527103 | ||
| 041 | 0 | _aeng | |
| 082 | 0 |
_a658.8 _bK87maR |
|
| 100 | 4 | 0 |
_aKotler, Philip _96897 |
| 245 | 0 |
_aMarketing: _ban introduction/ _cPhilip Kotler; Gary Armstrong |
|
| 250 | 4 | _a4 ed. | |
| 260 | 4 |
_aUpper Saddle River: _bPrentice Hall _c1997. |
|
| 300 | 4 | _a130 p.; il. | |
| 500 | 4 | _aIncluye apéndices e índices | |
| 650 |
_aMercadotecnica _963191 |
||
| 650 |
_aMercadeo _963192 |
||
| 700 | 4 | 0 |
_aArmstrong, Gary _912706 |
| 942 |
_2ddc _cBK |
||
| 999 |
_c4520 _d4520 |
||