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Marketing / Charles W. Lamb, Joseph F. Hair, Carl McDaniel

By: Lamb, Charles W.
Contributor(s): Hair, Joseph F. McDaniel, Carl.
Publisher: México: Cengage Learning, 1998Edition: 4a. ed.Description: 691 p.: il.,gráficas; 26 cm.ISBN: 9609687529449.Subject(s): MERCADEO | INVESTIGACION DE MERCADOS | CADENAS DE ABASTECIMIENTO | PROMOCION DE VENTAS | ADMINISTRACIÓN DE EMPRESAS | PUBLICIDAD | COMPETENCIA ECONÓMICA | CONTROL DE PRECIOS | VENTAJA COMPARATIVA (COMERCIO)DDC classification: 658.8
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Item type Current location Collection Call number Vol info Copy number Status Date due Barcode Item holds
LIBRO - MATERIAL GENERAL LIBRO - MATERIAL GENERAL Biblioteca Satélite
Fondo general
Colección General 658.8 L151m (Browse shelf) Ej. 1 1 Available 027223
Total holds: 0
Browsing Biblioteca Jorge Álvarez Lleras Shelves , Shelving location: Fondo general , Collection code: Colección General Close shelf browser
658.8 K874m 2a ed. Marketing 3.0 / 658.8 K874m 2a ed. Marketing 3.0 / 658.8 K874m 2a ed. Marketing 3.0 / 658.8 L151m Marketing / 658.8 S357m Marketing de Fidelización: 658.8 S715f Fundamentos de marketing / 658.8 Z372 Marketing de servicios :

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