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Fundamentos de marketing / William J. Stanton, Michael J. Etzel, Bruce J. Walker

By: Stanton, William J.
Contributor(s): Etzel, Michael J. Walker, Bruce J.
Publisher: México, D.F.: McGraw-Hill, 1996Edition: 10a. ed.Description: 885 p.: il., gráficas; 26 cm.ISBN: 9789701008942.Subject(s): MERCADEO | PROMOCION DE VENTAS | ANÁLISIS DE MERCADEO | ADMINISTRACIÓN DE MERCADEO | DISTRIBUCIÓN FÍSICA DE MERCANCÍASDDC classification: 658.8
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Item type Current location Collection Call number Vol info Copy number Status Date due Barcode Item holds
LIBRO - MATERIAL GENERAL LIBRO - MATERIAL GENERAL Biblioteca Jorge Álvarez Lleras
Fondo general
Colección General 658.8 S715f (Browse shelf) Ej. 1 1 Available 027224
Total holds: 0
Browsing Biblioteca Jorge Álvarez Lleras Shelves , Shelving location: Fondo general , Collection code: Colección General Close shelf browser
658.8 K874m 2a ed. Marketing 3.0 / 658.8 L151m Marketing / 658.8 S357m Marketing de Fidelización: 658.8 S715f Fundamentos de marketing / 658.8 Z372 Marketing de servicios : 658.802 K491e La estrategia del océano azul : 658.802 S357d Desarrollo de nuevos productos:

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